Diem is a fragrance house founded in London, innovating how we interact with perfume. Our scents are gender neutral, vegan friendly and made to last.

Fragrances to feel good about

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Give the Gift They Actually Want

A personalised discovery edit and a full-size bottle of their choice for £60. No extra shipping costs, no guesswork - just a personal, and flexible gift that's all about them.

What our Customers Say

Slow Exhale - Absolutely Beautiful

A great scent for cooler months - woody and warm, with a slight spice to it. Every time I wear it someone asks where it is from. I actually thought another one from the discovery set was my favourite (Two Halves) however this has taken its place at the top of my 'must wear' list.

Lara

Verified Reviewer ✔️

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Superb
Umit Y.
Beautiful Treat

This was an absolute self indulgent treat, 5 scents, beautifully packaged and with really helpful descriptive notes for each one. Having the discipline of trying one a day for 5 days, and writing notes as I tried and wore each one really helped me figure out what I liked about each one, and made it easier to pick the one I really wanted!

Kerry I.

Verified Buyer ✔️

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Luxurious Packaging and Beautiful Scents
Heather L.
LUNAR BUD - Exceptional

What a gem! Smells like a dreamy walk in the moonlit garden full of midnight blooms.

Jeka K.

Verified Buyer ✔️

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Fabulous Way to Discover!
Maria A.

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